3iFrog

Management involves attaining goals in an effective and efficient manner through planning, organising, leading and controlling an organisation's resources. Danny Samson's adaptation of Richard Daft's highly successful series brings these management concepts to life through innovative pedagogy, engaging case studies and hundreds of real-world examples. Maintaining its current style and framework, the text has been refreshed with new material on hot topics such as innovation and sustainable development. Cengage Learning has brought together a team of experts to create an impressive suite of learning tools. With features such as video cases, Biz Flix, iRevise and video interviews with prominent Australian managers, this text allows students to easily understand, contemplate and absorb management theory.